Nintendo denies rumors of new mobile strategy


Rumors have been circulating through the media that Nintendo plans to unveil a mobile gaming business strategy this Thursday during an investors briefing. The report, which came from Dr. Serkan Toto of The Nikkei, claims that Nintendo plans to “use smartphones to expand its potential user base by spreading information about new game releases.”

Nintendo has since denounced such reports, amidst the fact the Japanese Nikkei has been spot-on with various rumors surrounding the company.

Nintendo’s statement on the matter:

“We can confirm that we have not made any new announcements or disclosed the contents of the Corporate Management Policy Briefing which will be held in Japan on 30th January 2014.

“Nikkei’s article contains information previously stated by Mr Iwata during past press conferences, including statements which relate to Nintendo’s willingness to make use of smart devices to promote our products.”

“However during such past announcements Mr Iwata has also stated that Nintendo’s intention is not to make Nintendo software available on smart devices and as such, we can confirm that there are no plans to offer mini-games on smartphone devices.”

“We will share the materials from Mr Iwata’s Corporate Management Policy Briefing in English when his presentation is finished.”

What do you all think? Does this report from The Nikkei have any legs? Would this supposed strategy up Nintendo’s chances of getting more of their products into the homes of gamers? Tell us in the comments below.


Harrison Milfeld is a writer, editor, and freelance journalist from Missouri. Ever since he could walk, Harrison has been an avid fan of the world of Nintendo. For years, he has purchased every one of the company's subsequent products (yes, including the Virtual Boy and eReader). It wasn't until he was a young teen when he bought a PS2 that he began to embrace cross-console relations, a decision he doesn't regret. When he's not gaming, Harrison is looking to break into the magazine journalism industry and realize his dream of becoming a features reporter.


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