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Nintendo Brands Non-Gamer DS Franchise

Nintendo will start branding games for the non-hardcore gamer this June, dubbed Touch Generations. From the release: “Starting in June, Nintendo will begin branding its more casual Nintendo DS? titles under the new Touch Generations label. The Touch Generations brand will include titles that anyone can pick up and play, even with little or no […]

Nintendo will start branding games for the non-hardcore gamer this June, dubbed Touch Generations. From the release: “Starting in June, Nintendo will begin branding its more casual Nintendo DS? titles under the new Touch Generations label. The Touch Generations brand will include titles that anyone can pick up and play, even with little or no experience with video games.”

It will be interesting to see how well this series of games will do. If history is any indication, however, chances look good.

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  1. This should be interesting, I love my DS and the titles that are coming out for this are insanely cool.

  2. What the heck are the "Bit Generation" titles??Anyway, this is good news for us non-gamer types! Can't wait to see what they come up with…

  3. Well, I guess one of my questions has already been answered: I just found out that the first titles in the Touch Generation brand already include some of my current and future favorites: Tetris DS and Magnetica… and so far, I've really liked the True Swing Golf demo I've downloaded at the download stations (I have downloaded it more than once!).So, what are the "Bit Generation" titles?

  4. In Japan Nintendo has been using the "Touch! Generations" label for quite a while now. The "brand" includes both brain training games, "Soft Head Cram School," an English learning game, both DS Japanese dictionaries, and also other simple games like Tetris DS and even New Super Mario Bros.Seeing as the last two people I saw playing DS in public (in Japan) were over the age of 35, this campaign must be working!

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