Reggie Fils-Aime Becomes NOA President

Nintendo spokesman Reggie Fils-Aime got himself a promotion and a raise today. From the release: “Nintendo today announced three key promotions at the executive level. Current President Tatsumi Kimishima is taking on the new role of chairman of the board and chief executive officer, while Reggie Fils-Aime is being promoted to president and chief operating officer from his current role as executive vice president of Sales & Marketing. Additionally, Mike Fukuda is being promoted from senior vice president of Business Development to executive vice president of Business Development. All promotions are effective immediately.”

Regardless what you think of Reggie, he and Iwata have done some great things for Nintendo since both joining (current roles) in 2002, post GameCube era. The DS obviously being the most impressive.