The New York Times has a nice piece regarding Nintendo and Wii. From the article: “It’s no easy feat to make extremely complex technology feel as basic and straightforward as picking up a tennis racket or golf club. And it may be just as hard to excite a die-hard audience accustomed to the loudest bells and whistles. But it may be hardest of all to convince nongamers that they won’t feel like geeks if they pick up a game controller. For Nintendo, however, the dream is that there is a huge untapped audience sitting out there that is ready to stop watching and start playing.”
