Is Nintendo Niche?

Bill Gates, referring to next generation consoles said in an interview that “Nintendo is more likely to be a niche player this time around.” Well, we’ll just have to wait and see but how important is a high market share for the Revolution anyway? Obviously Nintendo, like any company, wants it and they seem to be holding their own in the portable market. But Nintendo knows how to turn a profit. While that’s what it’s all about, market share can definitely secure future profits in a competitive world.

In all honesty, I hope Nintendo can gain a high market share in the next console race, solely to secure a long future in developing consoles. Other than that, as long as they keep bringing the heat with arguably the best games available, I could care less if they’re niche or not.

Penny for your thoughts?

[Source: Cubed3]