Infendo PSA: If you live in New York, get your butt to Times Square this Saturday

So Nintendo knows that the release of any Mario title is kind of a big deal, and when Super Mario 3D Land releases this Sunday, they plan on turning Times Square into a Mario themed obstacle course to celebrate. I don’t usually care for big cities, what with all the pollution ludicrously high taxes, but it’s days like these that I wish I could live in a city like New York.

Nintendo be decking out Times Square November 12 from 10 a.m. to 4 p.m. with life-size warp pipes, trampoline coin jumps, and a flagpole finale. If that’s not enough, attendees of the event will even be given the chance to purchase the game one day earlier than the rest of the country a the Toys”R”Us which is located next the event site. How much is a plane ticket to New York again?

Are there any Infendo readers who live in the New York area who plan on attending the event? If so, do us a favor and send in your Mario themed pictures of the Mario Madness!

Eugene lives in New Mexico and has been a life long gamer since getting his hands on an NES. Always partial to Nintendo, Eugene has made it a point to keep informed on all things Mario.


  1. I hate to be “that guy” yet again, but I refuse to believe that pulling a stunt like this will result in more Mario 3D Land sales (than there would have been) than the cost is to do it, and is probably less cost-efficient than actually releasing some games this year, such as Xenoblade.

    Also, looking across the pond again, NoE has that absolutely gorgeous Zelda 3DS coming soon! Instead, roughly 0.015% (people who live in NYC, and can attend) of NoA’s market can participate in an obstacle course.

    Sense of entitlement, bla bla bla, but doing things like this can’t be very cheap (and certainly not profitable!), and really doesn’t win over any public opinion, save for maybe any gamers in the 0.015%.

  2. @Monkat Stunts like these DO work. Not only for people attending, but also for people who hear what’s going on on the news. New York is more than that of NoA’s market NYC commuters alone is more than the population of Mississippi. That doesn’t even count the people who actually live in the city.

  3. @Monkat:

    The most important thing about this is that– through the media coverage of the event–it will help keep Nintendo and Mario in the public consciousness. It’s not so much about selling more copies of Mario as it is about staying noticed in the pop culture big picture.

  4. There’s a similar event with Skyward Sword in Toronto, Canada. It’s all about getting people involved.

  5. This is gonna be awesome; I’m only an hour away. I’ll see if I can’t get some good pictures!