Selling for a Profit

Nintendo 3DS won’t be sold at a loss, says CEO Iwata; Price speculation ensues

In a recent interview with GamesBeat, Nintendo CEO Satoru Iwata mentioned that while he couldn’t divulge pricing at this time, the Nintendo 3DS would not be sold at a loss to Nintendo. From the interview: SI: I have to refrain from talking specifically about the price point. What I can confirm is that, in terms of the production costs, it will cost more than the costs for the Nintendo DS today. ...