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New Super Mario Bros. Sells 20 Units Per Minute

The New Super Mario Bros. is selling like a mug. Nintendo writes: “After just 35 days on store shelves, New Super Mario Bros. for Nintendo DS has racked up sales in excess of one half million in the United States alone. That’s a sell-through rate of more than 20 every minute since the game went […]

The New Super Mario Bros. is selling like a mug. Nintendo writes: “After just 35 days on store shelves, New Super Mario Bros. for Nintendo DS has racked up sales in excess of one half million in the United States alone. That’s a sell-through rate of more than 20 every minute since the game went on sale May 15.”

Good on you, Mario.

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8 comments

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  1. Imagine a New Super Mario Bros Mug – It'd be selling like pancakes!."Selling like a mug" So oldschool I love it.

  2. anon: how dumb do you have to be to post things like that?.. mods please delete that waste of a comment

  3. He is right. Joystiq calculated the given numbers and found it to equal less than 10 units per minute. 20 per minute would have meant a million units sold, not 500k.

  4. Joystiq's calculations were based on a 24 hour day (which would assume that all game stores were open and selling NSMB all day and night. Nintendo's calculations were based on a 12 hour day (9-9) and thus, gives us correct numbers.SHINE GET!

  5. "selling like a mug" ???Wow. That IS old school. So old school that my first thought was "are mugs really hot sellers in some part of the world?"

  6. Anon, if Nintendo were basing their numbers on business hours, they should have indicated it in the press release. They said "every minute since it was released." Technically, they are incorrect.

  7. Why are you kids arguing over it? Leave it like this: The New Super Mario Brothers is selling like hot cakes. 'nuff said. This is good.

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