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GDC ‘05: "Wii" Expand Gaming

The above video comes from the 2005 GCD conference. Word on the street is that Nintendo may have been using the term “We” as a precursor to “Wii” in this clip. They use the term we/Wii like 20 times. I think that’s a stretch and doubt Nintendo’s branding had the name that far in advance, […]

The above video comes from the 2005 GCD conference. Word on the street is that Nintendo may have been using the term “We” as a precursor to “Wii” in this clip. They use the term we/Wii like 20 times. I think that’s a stretch and doubt Nintendo’s branding had the name that far in advance, but who knows.

Also pay close attention to the end when a Wii (then called Revolution) silhouette flashes on the screen. Keep in mind Nintendo didn’t unveil the look until E3 2005 a few months later.

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9 comments

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  1. Too bad that it's a movie of 2005's Games Convention in Leipzig/Germany which took place in the end of August. No hidden design leaks hints.

  2. oh em geeit's forshadowing Wii!"We (Wii) Will Always Expand the Definition of Gaming."

  3. That's not a stretch at all!It looks like it is pretty obvious they had the name in mind even back then! Amazing!GREAT find!!

  4. they knew then. they certainly knew. that little video has the same lingo they used on that recent wii site statement they made.

  5. It is a stretch to think that they have a master plan where wii was known before this video, but it is not a stretch to think that they went through all their marketing materials, came across this video and used the term wii after revisting this video.

  6. I remember iwata saying one year ago."Now you say you want a revolution?Well Wii've got one!"And then he showed the 3 standard dvd cases black machine now called WiiIt's so scary

  7. What about the Virtual Boy!?"Wii expanded the definition of extensive headaches and eyestrain."

  8. Wow, cool find. They used the word We alot, so they must have had the name figured out the name b4 gdc.

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