More talk of possible ways to milk every penny out of Guitar Hero owners was discussed at a recent Activision-Blizzard analyst event. One such idea is a subscription service for the upcoming entry in the Guitar Hero franchise.
Looking even further out, we’re exploring new models, like an annual pass subscription where players can subscribe and get a certain number of songs downloadable each month.
-Activision Publishing CEO, Mike Griffith
Now before everyone throws up their hands in disgust…think about it. Purchasing a simple annual pass to download a large batch of content is not a bad idea at all especially when you compare it to RockBand’s DLC system (If the Wii version had DLC anyway). I could only see this becoming successful if they actually follow through with planned weekly music releases.